13-Step Website Audit Checklist for Boosting Your Local SEO and GBP Ranking – Part 4

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13-Step Website Audit Checklist for Boosting Your Local SEO and GBP Ranking – Part 4
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13-Step Website Audit Checklist for Boosting Your Local SEO and GBP Ranking – Part 4

In this video, we’ll cover the final part of our comprehensive 13-step website audit checklist designed to enhance your local SEO and Google Business Profile (GBP) ranking. Let’s dive into the crucial elements that can help you outperform your competitors:

• Call-to-Actions (CTAs): Ensure your CTAs are prominently visible before the first scroll to engage visitors immediately.

• Dedicated Service Pages: Create individual pages for each service you offer to target specific keywords and improve search visibility.

• Embedded Maps: Embed a Google Map on your website, especially in the contact section, to boost local SEO and user convenience.

• Google Search Console: Verify your website’s connection to Google Search Console for essential performance insights and indexing status.

• Geographic Keywords: Incorporate relevant geographic keywords in your content to target local search queries effectively.

• Social Media Links: List your social media profiles in your website footer to enhance social signals and user engagement.

• Clickable Phone Number: Make your phone number clickable on mobile devices to facilitate easy contact for potential customers.

• URL Structure: Ensure your website’s URL structure is clean, descriptive, and SEO-friendly.

• GMB Review Link: Add a direct link for Google My Business reviews on your website to encourage customer feedback.

• Image Optimization: Optimize your images by including alt text, descriptive file names, geotagging, and compressing file sizes for faster load times.

• Headers and Meta Descriptions: Check that your website includes proper H1, H2, H3 tags, and meta descriptions to improve SEO and readability.

• Blog Section: Maintain a blog section to provide valuable content and keep your website updated, which can drive more traffic.

• Microsoft Clarity: Install Microsoft Clarity to gain insights through free heatmaps and session recordings, helping you understand user behavior and improve UX.

By following these steps, you’ll be well on your way to optimizing your website for better local search visibility and enhanced GBP ranking. Don’t forget to check out Parts 1-3 for a complete audit! Subscribe for more tips and updates.

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🙋‍♂️ Who am I:
I am Banshidhar Jena, a specialist in social media marketing and lead generation. With expertise in video marketing, Google My Business, and digital media, I provide consultancy and training programs for Facebook, Instagram, LinkedIn, local SEO, and Google Ads. My focus is on creating effective strategies using lead magnets, optimized landing pages, and targeted email campaigns to convert potential customers into loyal clients. I help businesses enhance their online visibility through Google My Business and develop comprehensive digital marketing strategies. As a trainer, I equip businesses with the skills to execute successful advertising campaigns and achieve remarkable growth through social media marketing.
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Disclaimer: This Video Is Just for educational purpose and does not have any intention to mislead or violate Google and YouTube community guidelines or policy. I respect and follow all terms & conditions of Google & YouTube

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