Discover essential technical SEO strategies with Arnout Hellemans on the 10xMarketer Podcast! 🌐 This episode dives into practical steps for optimizing your website’s visibility, crawlability, speed, and user experience. Perfect for startup founders, website owners, and SEO beginners, Arnout shares tools, tactics, and insights to help you improve your site’s performance and ranking.

Key Insights:
✅ Creating a Technical SEO Roadmap: Arnout outlines a roadmap to address crawlability, indexing, and foundational elements like titles, headers, and alt-text.
✅ Google Search Console Essentials: Learn how to use Google Search Console to diagnose site issues and prioritize SEO improvements.
✅ Core Web Vitals (CWV): Understand the importance of CLS, LCP, and how these metrics affect user experience and rankings.
✅ Scalability Tips: Techniques for managing SEO on large sites, maintaining unique, high-value pages at scale.
✅ Improving Site Speed: Speed up your WordPress or React site by optimizing images, scripts, and CSS for smoother user interactions.
✅ Leveraging CDNs: How Content Delivery Networks (CDNs) can improve load times globally, even for locally-focused sites.
✅ Schema Markup and Rich Snippets: Implement schema markup to help search engines understand and present your content more effectively.

What’s Covered & Timestamps:
[0:02] – Introduction: Arnout’s SEO background and technical insights.
[1:27] – Technical SEO Roadmap: Fundamental elements of technical SEO, covering crawlability, indexing, and key basics.
[4:20] – Importance of SEO Basics: Titles, headers, and alt-text—why they’re crucial to a well-optimized site.
[8:39] – Google Search Console Tips: Using key metrics to identify and fix site issues.
[13:22] – Crawlability Tools: Essential tools like Screaming Frog and log file analysis for crawl optimization.
[15:33] – Prioritizing Site Speed: Tips on enhancing speed for WordPress and React, focusing on images and scripts.
[20:59] – Core Web Vitals Simplified: CLS, LCP, and why they matter for rankings and user satisfaction.
[27:10] – Image Optimization for E-commerce: How to handle large-scale image compression without compromising quality.
[32:38] – Using CDNs for Speed: Benefits of CDNs for faster loading, even for region-specific sites.
[35:26] – Schema Markup and SEO: Basics of schema for improved search visibility and rich snippets.
[41:03] – Recommended SEO Resources: LearningSEO.io, Google Webmaster Blog, SEMrush courses, and more.
Get ready to take your site’s technical SEO to the next level! Be sure to like, subscribe, and follow us on Spotify, Apple Podcasts, and YouTube for more expert insights each week!