In the vast digital landscape, having a website is just the first step. To truly make your online presence count, your website needs to be easily discoverable by your target audience. This is where Search Engine Optimization (SEO) plays a pivotal role. SEO is the driving force behind boosting your website’s visibility on search engines and, in turn, improving its ranking. In this blog, we’ll explore how SEO achieves this and why it’s essential for your online success.