The Inspiring Story of Cycle Pure Agarbathies

✅ Founded in 1948: N. Ranga Rao started the business in Mysuru, Karnataka, with just ₹4,000.
✅ From a Small Beginning: What began as a small home-based business eventually grew into Cycle Pure Agarbathies, one of India’s best-known incense brands.
✅ The Name “Cycle”: The brand chose the name Cycle because it was easy to pronounce across different Indian languages.
✅ A Global Indian Brand: Cycle Pure Agarbathies expanded beyond India and today reaches 75+ countries, taking an Indian traditional product to customers around the world.
✅ Iconic Products: The brand is known for products and collections such as Cycle Three-in-One, Heritage, Flute and Woods.
✅ Sustainability: The company has also focused on environmental initiatives, including eco-friendly manufacturing, plastic neutrality, carbon-related sustainability efforts and recycling temple flowers.
✅ The Bigger Lesson: N. Ranga Rao’s journey shows that a business doesn’t always need a huge starting investment. ₹4,000, persistence, product quality and a strong vision can become the foundation for something much bigger.
From ₹4,000 in Mysuru to a globally recognised incense business — the Cycle story is a powerful example of Indian entrepreneurship.

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